Reed Business School


Reed Business School is a UK centre of excellence for professional qualification tuition, established in 1972. Specialising in ACCA, CIMA and ICAEW qualification provision, they boast pass rates far above the national average.

The Challenge

With the introduction of the Apprenticeship Levy in 2017 many organisations up and down the country changed the way they were attracting, recruiting and training their staff. Reed Business School worked with many firms and specialised in delivering first class training and education to early career finance and accounting students but the introduction of the apprenticeship levy saw a change in the skills and behaviours which they needed to train and deliver to their students.

The Approach

Agar started to work in partnership with Reed Business School to design and deliver a training and coaching programme which met the curriculum needs of the level 7 apprenticeships, meet the needs of the governing bodies and most importantly met the needs of the firms using their services.

We have used Insights Discovery to underpin a 9-day workshop 3-year programme of development for graduates from PKF Francis Clark. The programme is designed to meet the requirements of the ICAEW and the level 7 apprenticeship. During the programme our team of facilitators use the Insights Discovery methodology in a blended (face to face and remote) approach to personalise and bring to life crucial skills such as communicating effectively, presentation skills, influencing others and coaching and leading teams.

Outside of the workshops we support the graduates, through coaching, with reflecting on putting the learning into practice and to support them with their studies and general health and wellbeing.

The Impact

  • Award winning learning and development input.
  • More personalised pastoral care for students.
  • A shared language of colour.
  • Greater self-awareness and understanding of others.
  • Individualised development plans.
  • Greater personal effectiveness.

What They Say

“We wanted a programme that added value for our students and their employers and not just something the students completed because they had to for the apprenticeship. In today’s world accountants need more than just qualifications. This programme gives students greater self-awareness and understanding of others and they are able to put this into practice immediately. The ability to reflect afterwards on what they do, with the support of a coach, is a great opportunity for our students to ensure they become the best accountants they can be by the time they qualify. Thank you Jack.”

Jan Weston, Professional Education Manager

Reed Business School

Ready to get started?

If you’ve worked with us before or are seeking to understand how we could help you then simply contact us and we can start the process.